EISA, a leading non-governmental organisation focused on promoting democratic governance in Africa, required a complete website redesign to enhance user experience, improve accessibility, and modernise its online presence. The goal was to create a visually appealing and user-friendly platform that effectively communicates EISA’s mission, activities, and resources to a diverse audience across the continent.
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Outdated Design: The existing EISA website had an outdated look and feel, with a layout that was not optimised for modern devices, affecting user engagement and accessibility.
Complex Navigation: Users struggled to find key information due to a cluttered and complicated navigation structure, leading to a poor overall user experience.
Content Management: EISA needed a streamlined way to manage a large amount of content, including reports, publications, and event information, which required a more robust and flexible CMS solution.
Solutions
Modern, Responsive Design: We created a clean, contemporary design that is fully responsive, ensuring optimal viewing experiences across all devices, from desktops to mobile phones. The new design features bold visuals, intuitive icons, and a layout that guides users through the content seamlessly.
Improved Navigation and Structure: A simplified navigation structure was implemented, categorising content into clear, easy-to-find sections. We introduced an interactive map of Africa that highlights EISA’s presence and activities across different countries, enhancing user engagement.
Enhanced Content Management: The website was built on a user-friendly CMS that allows EISA to efficiently manage and update content. This includes dedicated sections for news, events, publications, and multimedia resources, all easily accessible through a redesigned interface.
Multilingual Language Integration
Recognising EISA’s diverse audience, the website supports multiple languages, ensuring accessibility for users across different regions of Africa.
Visual Storytelling
We utilised compelling imagery and infographics to convey EISA’s impact and activities. This approach not only enriches the visual appeal of the site but also helps in effectively communicating complex information in a digestible format.