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CASE STUDIES | DIGITAL CONTENT

chirpy animated logo

A vibrant and refreshing soft drink brand. We aimed to capture the essence of fun, energy, and youthful enthusiasm in their latest TV commercial.

Our team was entrusted with the full-scale production of this campaign, from conceptualisation to execution.

chirpy choose your crazy advertising tv digital campaign
chirpy choose your crazy advertising campaign

Choose Your Crazy

The campaign was launched in Zambia on local TV channels as well as distributed amoungst Facebook, Instagram, and YouTube

Country
0
Impressions
0 million
Views
0
Digital Ads
0
Print Assets
0
Posts
0
Video Formats
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Digital Content & Video Production

Digital Content &
Video Production

We produced an energetic and vibrant TV Commercial featuring 15 brand ambassadors. Our team managed every aspect of the production process including filming, editing, and sound.

Distributed across the following

SOCIAL MEDIA

platfroms

INSTAGRAM

This included multiple stories, posts and video content shared with the audience to further extend Chirpy's reach.

FACEBOOK

In order to ensure a wider audience is reached, the TV commercial and posts shared on Instagram where also shared to Facebook.

YOUTUBE

The TV Commercial was shared on YouTube to further cement the brand's position as a leading youth-focused beverage.
chirpy choose your crazy drink agent orange design advertising photography

The Commercial Photography Shoot

The Power of Photography in Print

The Power of Photography
in Print

We created a collection of print material, including posters and billboards to compliment the TV Commercial. These assets were designed to maximise engagement and build brand awareness.

chirpy grape soda drink agent orange design advertising photography
chirpy soda drink agent orange design advertising photography
chirpy choose your crazy print advertising scaled
chirpy billboard design agent orange design advertising

Social Media & Digital Ads

Social Media &
Digital Ads

Using the photographs of the 10 brand ambassadors, we created a variety of digital ad assets tailored for Instagram and Facebook. These assets were designed to maximise engagement across multiple platforms, effectively promoting the “Choose Your Crazy” campaign.

Facebook Instagram