Case Studies | Graphic Design

10 Year Anniversary  Annual Report Design

Every year, Corruption Watch (CW), the local chapter of the global anti-corruption movement, Transparency International, publishes an annual report to share with their funders and the public how they are making an impact in the fight against corruption in South Africa. Each report provides an update on CW campaigns, advocacy work, and research findings, and shares stories and experiences of ordinary people exposing the corrupt.

 

 

 

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thought-provoking Visuals to Celebrate the Journey

In 2022, Agent Orange Design partnered with the NPO to create the 2021 annual report, titled 10 Years Pushing for Change - Journey with 36,200+ whistle-blowers. We channelled our energy into designing a publication that commemorates the organisation's 10-year anniversary by highlighting the role of the whistle-blowers in their fight against corruption. We used conceptual visuals that are thought-provoking and provide readers with an immersive adventure. These graphics make the experience of page browsing enjoyable and compelling. 

Impactful Infographics & Structured Design

The crux of the project lies within the infographic development. Highlighting both the corruption issues South Africa faces, and the success stories of the non-governmental organisation were key considerations in creating a design that attracts a wide range of audiences, featuring the whistle-blowers as the crucial change-makers. Expressing this quantifiable information in a clear and impactful way makes the document both visually engaging for the reader and ensures this content is given prominence. 

Bright Colour Palette

The strategic use of bright colours to identify each section of the report helps readers navigate the content following a clear path. It makes it easy for them to skim and find topics of personal interest. We were cautious with the statistics structure and used bold colours to draw the reader’s attention immediately. The annual report looks appealing and approachable at first glance. We used high contrast between the text and background for ease of reading.


Font Size and Type

We made the text large enough for easy reading and chose Serif fonts that are highly readable for the main text, headings, subheadings, and labels. The primary and secondary fonts contrast well with each other.
We used boldface type to highlight important words and phrases - But sparingly, because large blocks of text in bold are hard to read.

Font Size and Type

We made the text large enough for easy reading and chose Serif fonts that are highly readable for the main text, headings, subheadings, and labels. The primary and secondary fonts contrast well with each other.
We used boldface type to highlight important words and phrases - But sparingly, because large blocks of text in bold are hard to read.

The Results.

Feedback from this Corruption Watch annual report edition has been overwhelmingly positive from the client, their stakeholders, other chapters within the Transparency International network, and the media, and we are grateful and proud to maintain our ongoing partnership with the organisation.

Feedback from this Corruption Watch annual report edition has been overwhelmingly positive from the client, their stakeholders, other chapters within the Transparency International network, and the media, and we are grateful and proud to maintain our ongoing partnership with the organisation.

Explore The Full Annual Report:

Looking for annual report designers?

With a strong story, good design, and the right format, we can transform your organisation's data, milestones, and highlights into an engaging piece of content that helps you cultivate stronger connections with your investors, shareholders, or donors.

 

What do those types of annual reports look like? Well, you came to the right place. Interested? Let's talk!
 

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